“We want to enable social reading experiences that help people engage with their friends - the book clubs of the future,” says Serbinis. “It’s the most important and major dimension missing today from the world of e-books, as most players have focused on building their content base and store, and then the container for that content - an app.”
Interview: Kobo talks e-books, apps and social reading | News features by Mobile Entertainment
Gosh, that sounds rather interesting doesn’t it